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Profoto

Pro 11

The world's fastest camera flash has been given an update. 3D film made for world-renowned Swedish photo equipment company Profoto. We were commissioned to produce an animated commercial showing the benefits of the new flash.

Credits

Client: Profoto

Agency: The Builders Arms

Producer: Jonas Mattsson

3d: Linus Rosenqvist, Kim Nicosia, Mikael Engzell

Sound design: Jakob Oldenburg

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For the project, we received cad files for the flash on which to base the modeling. We then worked on texturing and camera movements to give the movie a more visual expression that goes beyond a pure technical 3d animation. The animated commercial was then used to promote profoto in both social media as well as on their website.